News
The Holy Grail – Customer Acquisition and Loyalty
What does every business want more than anything else? To attract and keep good customers forever! But that is easier said than done, right? Understanding how to communicate with your customers throughout all stages of the customer lifecycle is more critical than...
Former Inmate Turned CEO and Philanthropist Launches Foundation Focused on Prison Reform
Josh Smith forms 4th Purpose Foundation, dedicates $8 Million to help make prison a place of transformation KNOXVILLE, Tenn. – Nov. 16, 2019 – Entrepreneur and philanthropist Josh Smith announces the launch of 4th Purpose Foundation, a nonprofit dedicated to helping...
President and COO of Titanic Museum Attractions, Mary Kellogg-Joslyn
VP Sponsorship for Topgolf Media, Ed Willett
Millennials and Healthcare Marketing
Why all the talk about Millennials these days? Simple. They are America’s largest generation with the greatest spending power, making them the most coveted consumer demographic. It’s time to let go of the stereotypes of these 22-to-38-year-olds as lazy, disloyal and...
President and CEO of the Tennessee Aquarium, Keith Sanford
Crisis Communications Planning – Take It Seriously!
It is sometimes too easy to let crisis communications fall by the wayside, always taking a back seat to the rigors and constant challenges of the day-to-day operations of a business. However, this could not be more dangerous. We have seen (and worked with) many...
Executive Director of Legacy Parks Foundation, Carol Evans
Master Service Companies Announces Sale To Contractor Nation
Media Contact: Tommy Smith 865-567-6211 tsmith@thinkackermann.com MASTER SERVICE COMPANIES ANNOUNCES SALE TO CONTRACTOR NATION FOR IMMEDIATE RELEASE August 27, 2019 KNOXVILLE, Tenn. – August 27, 2019 – Master Service Companies owner Josh Smith on Tuesday announced...
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