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Millennials and Healthcare Marketing

Why all the talk about Millennials these days?  Simple.  They are America’s largest generation with the greatest spending power, making them the most coveted consumer demographic. It’s time to let go of the stereotypes of these 22-to-38-year-olds as lazy, disloyal and...

Crisis Communications Planning – Take It Seriously!

It is sometimes too easy to let crisis communications fall by the wayside, always taking a back seat to the rigors and constant challenges of the day-to-day operations of a business. However, this could not be more dangerous. We have seen (and worked with) many...

Master Service Companies Announces Sale To Contractor Nation

Media Contact: Tommy Smith 865-567-6211 tsmith@thinkackermann.com MASTER SERVICE COMPANIES ANNOUNCES SALE TO CONTRACTOR NATION FOR IMMEDIATE RELEASE August 27, 2019 KNOXVILLE, Tenn. – August 27, 2019 – Master Service Companies owner Josh Smith on Tuesday announced...

Listening Is the Key to Sales Success

A successful sales process is the lifeblood of most businesses. You can have the most innovative product in the world, but if your sales force is not good at getting in the right doors and convincing your prospective customers that they need to buy it, all is for...

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