iPIX

Technology Case Studyipix Challenge iPIX competes in the rapidly emerging “immersive imaging” market. iPIX images accelerate e-commerce transactions and website stickiness by providing rich, robust visual content solutions to businesses. The company’s solutions allow...

Campbell County

Tourism Case Studycampbell county  Challenge Campbell County, another of the depleted coal industry areas, was in the midst of a suffering economy with extremely high unemployment levels.   Plan Utilizing Ackermann PR’s brand development process, we began by...

TN Department of Tourist Development

Tourism Case StudyTennessee department of tourist development Challenge Tourism is a $10.3 billion-per-year industry in Tennessee, drawing some 38.9 million visitors each year. Employing around 173,000 people, tourism is the state’s second-largest industry. The...

Ruby Tuesday

Hospitality Case StudyRuby tuesday ChallEnge  In the summer of 2010, Ruby Tuesday unveiled a new menu that highlighted new, healthier options made with fresher ingredients. As Ruby Tuesday’s public relations agency of record, Ackermann PR was asked to create...

EDP Biotech

Manufacturing Case StudyEDP biotech ChallEnge  While EDP Biotech is a manufacturer of DNA-based cancer detection products and as such does not use manufacturing tools, this case history demonstrates Ackermann’s success in launching a product trade show strategies and...