News
President and CEO of SmartBank, Billy Carroll
Skipping a Step: The Dangers of Neglecting Market Research
Market research is an integral step in a successful business development effort, whether you are part of a start-up, launching a new product or rebranding your business. When you skip out on market research, you miss valuable opportunities that will help your business...
Community Connectedness As A Business Strategy
From the July, 10 2019 Knoxville News-Sentinel Market research is an integral step in a successful business development effort, whether you are part of a startup, launching a new product or rebranding your business. When you skip out on market research, you miss...
President and CEO of the Knoxville Chamber, Mike Odom
President and CEO of The University of Tennessee Medical Center, Joe Landsman
CEO of Avertium, Jeff Schmidt
Interim President of The University of Tennessee, Randy Boyd
Media Training – Who Needs It?
I believe that most business leaders need to understand – at least at a basic level – how to talk to the news media in both positive and negative situations. Refusing to comment when media attention comes your way is simply not an option. You need to be able to...
The Millennial Impact on Healthcare
As of 2019, Millennials are the largest and most diverse generation in history, comprised of nearly 73 million people aged 22 to 37. Known for being digital natives, almost 100 percent of Millennials have a smart phone and use popular social media platforms such as...
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