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Why Marketing is Essential to Your Company’s Survival

Are you tired of hearing about the “new normal” and feel stuck in the Covid blues, or are you just frozen in your marketing efforts? Now is the time to wake up and take action. As the CEO of an independent marketing communications firm, I have experienced many...

Article from Knox.biz – The Need for Gracious Leadership

In times of confusion and turmoil such as the times we are currently living through, leadership voids can become more pronounced than ever. People are fearful – for their lives, the well being of their loved ones, and the sustainability of their businesses and their...

Crisis Communications Planning

Is it too late? The short answer is “no.” You don’t need an actual crisis as the impetus to create or update how you communicate during one (granted, the pandemic has been a big, surprising one!). Every organization at every stage of its development should have a...

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