by admin_thinkAPR | May 9, 2019 | Uncategorized
Ackermann Marketing & PR today announced that Ryan Willis and Erin Freeman have been promoted to the role of Vice Presidents for the agency. Together, Willis and Freeman bring 30 years of experience in providing Ackermann’s portfolio of clients with strategic...
by admin_thinkAPR | Apr 22, 2019 | Uncategorized
These days, the medium that sends the message is just as important as the message itself. Choosing the correct medium can determine whether or not you are reaching your target audience most effectively and is also an opportunity to generate buzz about your company’s...
by admin_thinkAPR | Apr 5, 2019 | Uncategorized
KNOXVILLE, Tenn.— April 1, 2019 – April brings not only warmer weather back to the Tennessee Valley, but also the annual [Knoxville] By Design (KBD) celebration. The month-long series of events is part of National Architecture Week, a time dedicated to celebrating the...
by admin_thinkAPR | Apr 1, 2019 | Uncategorized
Messaging is where effective marketing usually begins. A company can employ just the right mix of outreach strategies and tactics, but if the underlying messages being put forth by those marketing methods are not attention-getting, compelling, and most of all, true,...
by admin-apr | Mar 19, 2019 | Uncategorized
FITZGERALD NAMED SENIOR ACCOUNT EXECUTIVE VETERAN COMMUNICATOR JOINS EAST TENNESSEE’S PREMIER AGENCY Knoxville, Tenn. – Ackermann Marketing & PR today announced that Brian Fitzgerald has been hired as a Senior Account Executive. In his new role, Fitzgerald...
by admin_thinkAPR | Feb 21, 2019 | Uncategorized
Make it personal, take the slow road for clients The prioritization of speed over personalization grossly underestimates the power of human interaction and the importance of face-to-face communication in building and nurturing important relationships. If the entire...
