News

We are finding that many of our clients are using lessons from the pandemic to seriously retool and even reinvent their businesses. We’ve all seen this very vividly and dramatically in the restaurant sector this past year, where only the clever (and/or well-financed)...

In a recent conversation with a business associate, he mentioned that a long-term benefit of the pandemic is that it has caused him to adopt a slower, calmer pace. I think that it has caused many of us to do a better job of “stopping to smell the roses,`” which is no...

Engaging on a strategic level with key audiences and influencers on social media has come into its own as a significant part of an effective CEO’s outreach efforts. We still sometimes encounter corporate leaders who want to avoid digital engagement, but we believe...

How well a business capitalizes on marketing trends can make or break it. The digital transformation will continue – at an accelerated pace during 2021 – as we all realize that “business as normal” may have changed forever. Consumers are becoming numb to digital...

Ackermann Marketing & PR today announced the promotions of several team members. Pat Staats has been promoted to Chief Financial Officer. Erin Freeman and Tommy Smith have been promoted to the role of Senior Vice Presidents, and Ryan Oglesby has been promoted to...