January 22, 2015

Dolly Parton’s Dixie Stampede to unveil new look in 2015

Pigeon Forge, Tenn. – The 28th season of Dolly Parton’s Dixie Stampede promises to be the most exciting and unique yet, as all-new sights and sounds will create an atmosphere unlike any other. “I want to dazzle our guests in 2015 with a completely new […]
January 22, 2015

New initiative launches to support growing demand for alternative fuel vehicles

Knoxville, Tenn. – Although gas prices have recently dropped, interest in alternative fuel vehicles (AFVs) remains high, with plug-in electric car sales for 2014 climbing more than 22 percent from a year earlier. Recently, President Obama reminded the American public that gas prices will go […]
January 14, 2015

ORNL Federal Credit Union invests big in United Way of Anderson County

It was announced today that ORNL Federal Credit Union raised $64,861 during the United Way of Anderson County’s recent annual giving campaign, bringing the total for the last two years to over $131,000 in contributions. “At ORNL Federal Credit Union, we are committed to making […]
January 7, 2015

WAITING: The Lost Art

I don’t remember the movie I was watching the other day, but there was a memorable line that struck me, both on a personal and professional level. During one of the more docile scenes, the main character, whom I tragically can’t recall, calmly and confidently […]
December 18, 2014

That’s a Wrap

It’s a bird! It’s a plane! It’s … wait a second … it’s just 2014 flying by at one heck of a speed. As the end of the year approaches, I enjoy reading all of the How Did This Year Stack Up and What to […]
December 18, 2014

LaFollette Eye Clinic continues to grow

LaFollette, Tenn. – On the heels of relocating to a larger and brand new location, the LaFollette Eye Clinic staff is getting a new look as well, with the addition of Dr. Jacquelyn Short, OD. She comes to LaFollette after most recently serving as an […]
December 17, 2014

Area Credit Unions Join Together to Launch CU Community Title Company, LLC

OAK RIDGE, Tenn. – CU Community and Credit Union Services of East Tennessee (CUSET) are pleased to announce they have teamed up to launch CU Community Title Company, LLC, effective January 2, 2015. The joint venture represents a groundbreaking collaboration between East Tennessee’s most successful […]
December 15, 2014

Steep Canyon Rangers headline 11th annual Sevierville Bloomin’ Barbeque & Bluegrass festival

Sevierville, Tenn. – Sevierville’s Bloomin’ Barbeque & Bluegrass festival (May 15 & 16, 2015) has announced the entertainment lineup for its eleventh annual event, including a headline performance from famed bluegrass group, Steep Canyon Rangers. Festivities and music get underway in downtown Sevierville on Friday, […]
December 4, 2014

Five ways to brighten up the holidays with Sevierville’s Winterfest

Sevierville, Tenn. – During Winterfest, Sevierville and the Great Smoky Mountains sparkle with millions of twinkling lights (now through Feb. 28). But the lights aren’t all that shine bright in this Smoky Mountain town. Here are five sure-fired ways to brighten up your holidays and get […]
November 25, 2014

Family and Thanksgiving

For the past 34 years of my life, I’ve known exactly what to expect relative to the Thanksgiving experience with my family.  It always begins with an abundance of family packed into my paternal grandmother’s home for Thanksgiving lunch.  At some point, a group of […]
November 13, 2014

Gifts From Above to Host Next ORNL Federal Credit Union Cash Mob

WHAT: ORNL Federal Credit Union (FCU) is organizing a community cash mob at Gifts From Above in LaFollette to support business owner JB and Tina Purdie. WHEN: Friday, November 21, 2014 – 5:00 p.m. to 7:00 p.m. WHERE: Gifts From Above 1926 Jacksboro Pike LaFollette, […]
November 6, 2014

FREE CAR WASH for Veterans and Military Personnel at All 3 Minute Magic Car Wash Locations on November 11th

Knoxville, Tenn. – November 6, 2014 – 3 Minute Magic Car Wash, in conjunction with more than 1,900 other car wash locations across the U.S., will provide FREE car washes to veterans and current military service personnel, through the Grace for Vets FREE Car Wash […]
November 4, 2014

ORNL Federal Credit Union (FCU)’s Shop for Miracles Program Raises Over $1,900 for East Tennessee Children’s Hospital

Oak Ridge, Tenn., November 4, 2014 – In celebration of International Credit Union Day on October 16th, ORNL Federal Credit Union (FCU) raised over $1,900 for East Tennessee Children’s Hospital, the local Children’s Miracle Network Hospital, through its participation in Shop for Miracles. As a […]
November 3, 2014

Free Document Shred Day sponsored by ORNL FCU and Cintas scheduled for November 8th in Bearden and North Knoxville

ORNL Federal Credit Union (FCU) will team up once again with Cintas Document Management Company for a free Document Shred Day on Saturday, November 8th, from 9 a.m. until Noon at both the Bearden and North Knoxville branches of ORNL FCU. ORNL FCU members, as […]
October 27, 2014

From the Knoxville News Sentinel: What is PR, really?

http://www.knoxnews.com/business/cathy-ackermann-what-is-pr-really_86632032 The definition of what I have done for a living most of my adult life has changed dramatically over the past several years, and it is interesting (and sad) to watch the demise of agencies and corporate communications departments which refuse to fully embrace […]
October 24, 2014


That’s right. You are reading the words of a public relations professional telling you not to hire a PR firm. While this headline may or may not have been written with the purpose of grabbing people’s attention (as we communications professionals like to do), my […]
October 23, 2014

Overseeding Relationships

Not only does fall mark the beginning of football season, but for me (a new homeowner) it has also meant spending countless hours in my yard trying to get thousands of small seeds to sprout into a lush, green lawn. Words that were once unfamiliar […]
October 20, 2014

ORNL Federal Credit Union creates new way of interacting with money with launch of Focus Money Manager application

Today, ORNL Federal Credit Union (FCU) announced the launch of Focus Money Manager, a highly integrated personal finance application, available on desktop and mobile devices, which offers a tool for its more than 160,000 members across East Tennessee to view and manage their finances all […]
October 17, 2014

When rubber stamping, scrapbooking and Corvettes collide in the Smokies

Sevierville, Tenn. – As the busy fall and leaf viewing season begins to pick up steam this weekend, visitors to the Smokies will also have the opportunity to attend two very different, but popular events occurring simultaneously at the Sevierville Convention Center. The venue will […]
October 10, 2014

Successful vs. Remarkable Leaders

In 1994, Barbra Streisand released an album called “The Concert,” which was the complete audio version of her live concert in Madison Square Garden during that same year.  During one of her introductions to a song, she said, “It’s much easier to criticize than to […]
September 30, 2014

EDP Biotech announces CE Mark Approval for ColoMarker an in vitro diagnostic aid in early detection of Colon Cancer and plans for commercialization in Europe

Knoxville, Tenn. – (September 30, 2014) – EDP Biotech Corporation, (“EDP,” or the “Company”), a global in vitro diagnostic innovator of life-saving, easy-to-use, cancer diagnostic tests using ELISA technology, has announced CE Mark approval for ColoMarker® , an aid in early detection of Colon Cancer. This […]
September 29, 2014

ORNL Federal Credit Union Commences Major Facilities Projects in Oak Ridge

ORNL Federal Credit Union (FCU) today announced that it has commenced its major facilities projects in Oak Ridge with the demolition of its 215 S. Rutgers Ave. location: the Credit Union’s sole branch between 1969 and 1987, before housing the Operations and Imaging Departments for […]
September 29, 2014

From the Knoxville News Sentinel: The Value of Patience in Crisis Response

http://www.knoxnews.com/business/cathy-ackermann-the-value-of-patience-in-crisis-response_09650387 I admit it: Patience is not my strong suit. As an inherent “fixer,” my automatic response to problems is to immediately go about the business of fixing them. I probably suffer from an overblown sense of confidence that if I just dig down deeply […]
September 26, 2014

NeXovation Launches Impactivate Networks in Atlantic City

The New Paradigm in Digital Out-of-Home Media Comes to Boardwalk Nashville, Tenn. – [September 26, 2014] – NeXovation, Inc., announced today the launch of its first broadcast out-of-home network, Impactivate Networks, along the Atlantic City Boardwalk. The network, a subsidiary of NeXovation’s NeXomedia division, comprises […]
September 24, 2014

Entrepreneurship: A Leadership Voyage

Some of my favorite clients over the years have been entrepreneurial companies, and I think in many ways, entrepreneurship is the ultimate leadership voyage.  Starting out alone, with whatever your great idea or business premise was and then building a cadre of people around you […]
September 22, 2014

UT Medical Center aims to improve national health literacy stats by opening Health Literacy Center

Knoxville, Tenn. – Only 12 percent of Americans have proficient health literacy, according to the most recent National Assessment of Adult Literacy. The American Medical Association (AMA) reports individuals with limited health literacy incur medical expenses that are up to four times greater than patients […]
September 15, 2014

2014 Tennessee Human Resource State Conference & Expo to Bring Top HR Professionals to Sevierville

Schedule includes diverse lineup of exhibits, workshops, and keynote speakers Sevierville, Tenn. – [September 15, 2014] – More than 675 human resource professionals, exhibitors and sponsors from across the region will call Sevierville home over the next week as the 2014 Tennessee Human Resource State […]
September 15, 2014

EDP Biotech names Dr. William H. West and Jackson W. Moore to Board of Directors

Knoxville, Tenn. – (September 15, 2014) – EDP Biotech Corporation, the US-based developer of ColoMarker®, a blood test to detect the early stages of colon cancer, today announced that widely recognized oncologist, Dr. William (Bill) H. West, and former Chairman, President and CEO of Regions […]
September 12, 2014

Ackermann PR is proud to be a Gold Sponsor of the Knoxville Film Festival

As detailed in this story from WBIR Channel 10 last night, Ackermann PR, along with Land Rover of Knoxville, presented the Knoxville Film Festival’s Opening Night which included the Knoxville premiere of “Something, Anything”. The evening was highlighted by a Lifetime Achievement Award presentation to […]
September 10, 2014

Lenoir City Utilities Board breaks ground on new headquarters

Lenoir City, Tenn. – Today, officials with the Lenoir City Utilities Board (LCUB), including Shannon Littleton, LCUB General Manager, broke ground at its to-be new headquarters which will be located on Creekwood Blvd. in Lenoir City. Also on hand at the groundbreaking ceremony were Lenoir […]